LDC has also created a Joint Venture with the actress Gabrielle Union, to develop and launch a hair care line, to cater, in particular for textured hair.
- LDC encouraged a product development approach between Gabrielle and celebrity Hair Stylist Larry Simms.
- LDC brand strategy for Gabrielle centers around professional grade product at consumer friendly price points
- Gabrielle Union haircare launches Fall 2020 on Amazon UK, followed by a national launch in the US at 3,000 Sally Beauty retail locations with UK, Europe and Australia rollout